Your data, handled with care.

We collect information in three main ways:

• Information you provide directly when you: fill out a contact form, request a quote, schedule a call, subscribe to updates, or email us.
• Information collected automatically when you browse the site, such as device details and analytics data.
• Information from project work when we deliver services and access your WordPress, hosting, or third-party tools as agreed.

Examples of data we may collect:

• Full name and business name
• Work email address and phone number
• Website URL(s) and project details
• Billing and invoicing details (via third-party providers)
• IP address and browser type
• Pages visited and on-site actions

We do not intentionally collect sensitive personal data (such as political opinions, health data, or similar categories).

We use your information to:

• Respond to inquiries and provide estimates or proposals.
• Plan, deliver, and manage WordPress & WooCommerce projects.
• Send important updates about your project or our services.
• Improve our website performance, content, and user experience.
• Detect, prevent, and address technical or security issues.
• Meet legal, accounting, and regulatory obligations.

If you are in the EU/EEA or UK, our legal bases for processing personal data may include:

• Consent – e.g., when you submit a form or accept cookies.
• Contract – to prepare or perform a service agreement with you.
• Legitimate interests – such as running and securing our website, and growing our business, where these interests are not overridden by your rights.
• Legal obligations – where we must keep records for tax, accounting, or compliance reasons.

We use cookies and similar technologies to understand how visitors use the site and to keep it secure and performant.

We may use:

• Essential cookies – required for basic site functionality and security.
• Analytics cookies – to measure traffic, popular pages, and user flows (for example, via Google Analytics or Google Site Kit).
• Preference cookies – where needed to remember your choices.

You can usually control or delete cookies through your browser settings. Note that disabling some cookies may affect how the website functions.

We do not sell your personal information. We may share information with:

• Service providers & subcontractors who help us deliver hosting, email, analytics, communication, or development services.
• Payment processors and financial tools used for invoicing and accounting (these providers process billing information under their own policies).
• Legal or regulatory authorities when required by law or to protect our rights, users, or the public.

Because we work with global clients and tools, your information may be processed in countries outside your own. Where required, we take reasonable steps to ensure that appropriate safeguards are in place.

We keep personal information only for as long as necessary for the purposes described in this policy, including:

• To respond to your inquiry or manage an active project.
• To maintain accurate business and financial records.
• To comply with legal, tax, or regulatory requirements.

When information is no longer required, we take reasonable steps to delete, anonymize, or securely store it depending on what is appropriate.

Depending on your location, you may have rights over your personal information, such as:

• Right to access a copy of the personal data we hold about you.
• Right to request correction of inaccurate or incomplete data.
• Right to request deletion of your personal data, where applicable.
• Right to object to or restrict certain types of processing.
• Right to withdraw consent, where processing is based on consent.

To exercise any of these rights, please contact us using the details in section 11 below. We may need to verify your identity before responding.

We use reasonable technical and organizational measures to help protect your information against unauthorized access, loss, misuse, or alteration.

However, no website or online service can guarantee complete security. We encourage you to use strong, unique passwords for your accounts, and limit sharing of credentials to secure channels only.

Our website and services are intended for business and professional use and are not directed to children under the age of 16.

We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will take appropriate steps to remove such information.

If you have any questions about this Privacy Policy, or you would like to request access to or deletion of your data, you can reach us at:

• Website: https://wpscaleup.com
• Email: hello@wpscaleup.com (example – update to your actual email)

Please include enough details for us to identify you and your request (for example, the email address you used to contact us).

We may update this Privacy Policy from time to time to reflect changes to our practices, services, or legal requirements.

When we make material changes, we will update the “Last updated” date at the top of this page. We encourage you to review this page periodically to stay informed about how we are protecting your information.